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Levi's India
Levi's is the denim brand in India (and across the world), but unfortunately their lack of action on social media led to poor brand conversation and community building on these very populated platforms. To create some excitement around the brand we decided to do little festive activation around the month of December. The idea was to bolster their winter sales with a little festive make-up, giving their online presence a festive face lift! This meant changing their Levi.in banner styles, creating bespoke Levi's stickers for social and dressing up influencer posts - all to create a fun, festive vibe to spread the cheer!
Social media activation
Credits: Ria Jatakia, Rashne Thanawalla

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